MiWay Discount Transit Ticket Program for Food Banks to Become Permanent

Today, General Committee directed staff to continue the MiWay Discount Transit Ticket Program with Mississauga food banks permanently.

Initially, the pilot program began in November 2016 with six food banks. In May, it was expanded to include all 18 of Mississauga’s food banks and is currently set to conclude on December 31, 2017.

“This program allows Mississauga food banks to purchase MiWay tickets at a 50 per cent discount with the City picking up the remainder of the cost,” said Geoff Marinoff, Director of Transit. “It is helping provide affordable transit options for those that rely on transit to pick up their groceries and access other services.”

To date, four of the 18 designated Mississauga food bank locations have purchased discounted MiWay tickets with the City’s portion of the pilot program costing $7,500. For 2018, the projected cost of the program is $20,000.

The continuation of the program will receive final approval during the November 22 meeting of Council. For more information, call MiWay’s Customer Service at 905-615-3636 (INFO).

Award Received by City’s Employer Brand Story

On November 2, the City of Mississauga’s Employer Brand Story received a bronze award at the Transform Awards North America 2017 in New York City. The Employer Story is an assortment of authentically aligned messages focused on the unique perspectives of current and potential employees. It won Best Use of Copy Style/Tone of Voice.

“Innovative and successful brands today are not only admired for their brand reputations but for their reputations as desirable employers,” said Janice Baker, City Manager and Chief Administrative Officer. “The City is in an enviable position of having both a strong brand and strong employer story making it an attractive organization for current and potential employees.”
The Employer Story campaign guided the creation of new recruitment campaigns, internal staff communications and staff programs.

Continue reading Award Received by City’s Employer Brand Story

1st Annual Boots & Toques 5KM Walk for Heart Raises $15,000

In support of Cardiac Care at Trillium Health Partners

MISSISSAUGA – (November 10, 2017) – Tomorrow’s Community of Hope (TCOH) Foundation is pleased to announce that the 1st Annual Boots & Toques 5KM Walk for Heart, sponsored by Rabba Fine Foods, raised $15,000 in support of Cardiac Care at Trillium Health Partners (THP) bringing its total to $113,000 in just 5 years. Over 120 participants came out to walk the Queensway Trail at night making it a spectacular sight to see in the community.

“We’re proud to partner with community organizations like Tomorrow’s Community of Hope Foundation in support of advancing our hospital’s cardiac health program,” comments Steve Hoscheit, President & CEO, Trillium Health Partners Foundation. “Each year, Trillium Health Partners cares for 9,000 cardiac patients, performs more than 1,250 surgeries yearly and conducts more coronary artery unblocking procedures than any other hospital in Ontario. And when minutes are all our patient have, our community’s support makes every second count. Thank you to everyone who’s helping to support this Walk.”

Walkers of all ages, and their pets too, walked the 5KM night along the multi-use Queensway Trail from Huron Park Community Centre to the Trillium Health Partners’ Mississauga site (Confederation Parkway stoplight) and back.  Wearing flashing arm bands and LED red toques, the participants were greeted with hellos from patients and medical staff through windows at the hospital at the midway point before returning while passersby’s were honking in support!

“Participating in these types of events is an important part of our DNA and vision for the communities in which we work and live,” says Jack Rabba, CEO, Rabba Fine Foods. “Trillium Health Partners serves millions of people each year and that includes members of our staff, customers and neighbours. We’re committed to doing whatever we can to participate in the cause.”

Event Photos/video’s can be found at https://www.facebook.com/TomorrowsCommunityOfHope/

“We are thankful to all that came out to support our first walk.  It was a cool chilly night but the participants were excited and raring to go,” said John Mancini, President, Tomorrow’s Community of Hope Foundation.  “And we would like to thank Rabba Fine Foods and all our sponsors for their support.  We are looking forward to 2018 and already have some additional ideas to add to the event to make it bigger and better,” he added.

TCOH is already planning the 2018 walk with expansion ideas.  If interested in volunteering, sponsoring or being involved in some way, please contact info@tcoh.ca.

LAC Gallery Opens New Exhibit: Here and Now

November 4, 2017 – January 7, 2018

OPENING RECEPTION: November 9, 2017 | 7:00 – 9:00 PM

As part of the Living Arts Centre’s 20th anniversary programs, Here and Now features emerging and mid – career artists with a connection to Mississauga. All of the artists currently live or work here, or spent formative years in the community.

The works offer a variety of reflections upon identity – personal, cultural or community. The artists explore these themes in a range of media, and present ideas not only visually, but also through sound and scent. These diverse perspectives and practices capture the sp irit of today’s Mississauga.

Jurors for Here and Now were Laine Groeneweg, a printmaker and educator and Indu Vashist, Executive Director of SAVAC (South Asian Visual Arts Centre).

Artists: Quratulain Butt, Kaytee Dalton, Linda DeLuca, Adrian Fish, Christ ine Fry, Claudio Ghirardo, Leonora Husveti – Frenette, Olga Klosowski, Zahra Komeylian, Alex Murphy, Kathleen Murray, Santiago Roballo, Nate Shepherd, Denise Smith, Linh Thai

Mississauga Introduces Hotel Tax to Promote Local Tourism

On Wednesday, November 1 at General Committee, Mississauga City Council approved in principle the introduction of a four per cent hotel tax effective July 1, 2018. The new tax is a result of Bill 127 which the Government of Ontario passed earlier this year. The Stronger, Healthier Ontario Act (Budget Measures) 2017 allows municipalities to charge a transient accommodations tax also called a hotel tax.

“This new revenue tool is an opportunity for the City of Mississauga to generate important funds that will be reinvested in an accountable, transparent and dedicated way toward undertaking important city-building initiatives to grow and diversify our local economy, strengthen our tourism industry and showcase our many celebrated attractions, festivals, heritage, culture and businesses.” – Mayor Bonnie Crombie

The four per cent hotel tax rate is consistent with the rate being considered by the City of Toronto. With Mississauga and Toronto being near to each other, applying a similar rate in Mississauga would ensure local hotels continue to be competitive.

The City estimates that the tax will generate approximately $9.8 million annually, 50 per cent of which will be shared with Tourism Toronto to promote tourism in Mississauga. The City and Tourism Toronto will use hotel tax revenues for tourism-related activities such as implementing recommendations from the Tourism Master Plan, developing and maintaining tourism-related infrastructure, improving programs and services and for Economic Development initiatives.

“Mississauga hotels are essential to our tourism activities and it’s important for them to know how the City is going to use the money it collects,” said Pat Saito, Ward 9 Councillor and Chair of the Mississauga Tourism Advisory Board. “We are already working closely with Tourism Toronto to build tourism in Mississauga. Our goal is to use the tax to attract more visitors and generate more hotel stays all of which will make our local economy stronger.”

During the coming months, City staff will meet with hotel industry stakeholders to help them understand the hotel tax and prepare for the July 1 start date.

In addition to hotels, the City will also explore the possibility of introducing a similar tax on private short-term vacation rentals.

The recommendations will go to Council for final approval on November 8 and a final report is expected to go back to General Committee in January 2018.